Will You Be Marketing For Growth In 2019?
Or will it be same old same old?
POSTED BY KIRSTY PARRIS ON 02/11/2018 @ 8:00AM
Halloween has come and gone, Christmas is fast approaching, and before you know it, the new year will be here. So, how prepared are you? Are you going to be marketing for growth in 2019?
Start marketing for growth in 2019 and book a free consultation with me!
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For many entrepreneurs, this can be a stressful time of year and, for some, it's a time of immense frustration and reflection. The year is nearly at the end and the business you'd envisaged at the start of the year has not delivered what you had hoped for. Sound familiar?
"If this is you, then don't despair!"
It's so easy to get caught up in day-to-day activities and lose sight of the bigger picture. Driving your business forward is not always as easy as it seems. What does your business have to do, look like and behave like to give you what you want out of life? In other words, what is your vision?
When I first start working with a client, I ask the question, "What's the number one issue you're facing today?" and the answer is always the same, "Marketing doesn't work & I need more customers/sales".
"This is the most common response, but it's often a knee-jerk reaction in an underperforming business!"
Too much money, time and energy is thrown at numerous isolated approaches and frustration ensues because getting a return on investment just isn't happening. That's where I step in and stop the money burn!
Business growth isn't just about sales, it's about:
Understanding who your customers really are
Understanding what your customers really want
Understanding what your business is really about
Making your business stand apart from your competition
The list goes on.
Without being able to answer all of the above and more, it's next to impossible to have a truly effective marketing strategy. As part of pulling that strategy together, you also need to perform a SWOT Analysis.
"Have you done a SWOT Analysis? Do you even know what one really is?"
By performing a SWOT analysis, you will be able to formulate a strategy that helps you focus on your strengths, identify and fix the weaknesses, minimise threats by negating and preparing for them, and take advantage of opportunities available to you.
Being an entrepreneur is like being on a roller-coaster ... it can be the ride of a lifetime, but there are times when you are screaming to get off. If you are struggling to take your business to the next level, or you are feeling frustrated with your lack of progress, I can help.
"Would you like to know more?"
If you'd like to discover more about marketing for growth in 2019 then do give me a call on 07521 790284 or click here to ping me an email and let's arrange a free consultation. Together, we can make 2019 be a magical year for you.
Until next time ...
More about Kirsty Parris ...
I'm Kirsty Parris and I specialise in helping business owners, like you, to realise the true potential of your business. Whether that is getting you back on track with your business plan or helping to devise and implement new plans that you never thought possible.
Some of my clients see me as a coach, a mentor, a consultant and some even as a financial therapist!
Based near Milton Keynes I primarily work with owner managed and family businesses between London and Birmingham.
I offer a broad spectrum of business development services including business coaching, business growth planning, sales and marketing support, personnel support and systems reviews.
I am not just another business consultant as I see the job through with implementation should you require it and I will work with you on a retained basis as an addition to your team or on a project by project basis...your call...and there is no tie in. You work with me for as long as you are seeing the results.
Your minimum requirement? You need to be ambitious enough to reach or exceed your personal and business potential. Together we will make it happen!
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