Andromeda Business Consulting

07521 790284

Andromed Business Consulting
Kirsty Parris

A Picture Is Worth A Thousand Words - Part 2

Imagery can really help with goal setting ...

Posted on: 21/08/2015   By: Kirsty Parris

Goal setting is a powerful process of thinking about your ideal future and for motivating yourself to turn your vision of this future into reality. The process of setting goals helps you choose where you want to go in life ...

By knowing precisely what you want to achieve, you know where you have to concentrate your efforts. You'll also quickly spot any blockages that are preventing you from achieving your ideal future.

Although writing your goals down is an important exercise, we may get distracted by focusing on the analytical rather than the emotional part of the process. Studies have demonstrated that bringing a visual component into your goal setting process can significantly change the outcomes.

"So as you are writing down your goals for this year, make sure to include a visual element to go along with it!"

You could save yourself a thousand words and get even closer to achieving what you are setting out to accomplish by adding visuals to your goal-setting exercises. It may even bring even stronger results in the long run!

In part one of this series, I talked about visuals for marketing and the power of Pinterest. And yes, we all understand the power of imagery when it comes to marketing, but I think it is also an incredibly powerful tool to use when setting goals.

Imagery is our most fundamental language. We think in pictures predominantly and our body always reacts in some way to what we can see. It is the biological connection between the mind and body, but there is also a connection between the mind and our reality.

"You wouldn't book a holiday without first looking at images of your destination would you? I think not!"

I have worked with many individuals, helping them uncover their personal goals and by getting them to attach an image to certain goals, this has given them a much needed focus.

The first step in setting your personal goals is to consider what you want to achieve in your lifetime, or at least, by a significant and distant age in the future. Setting lifetime goals gives you the overall perspective that shapes all other aspects of your decision making.

To give a broad, balanced coverage of all important areas in your life, try to set goals in some of the following categories (or in other categories of your own, where these are important to you):

  • Education – Is there any knowledge you want to acquire in particular? What information and skills will you need in order to achieve these goals?

  • Family – Do you want to be a parent? If so, how are you going to be a good parent? How do you want to be seen by a partner or by members of your extended family?

  • Artistic – Do you want to achieve any artistic goals? Have you ever wanted to learn to play a musical instrument?

  • Personal Development – Is any part of your mindset holding you back? Is there any part of the way that you behave that upsets you? If so, set a goal to improve your behaviour and find a solution to the problem.

  • Physical – Are there any athletic goals that you want to achieve, or do you want good health deep into old age? What steps are you going to take to achieve this?

  • Pleasure – How do you want to enjoy yourself?

And you must be SMART about your goal setting! A useful way of making goals more powerful is to use the 'SMART' mnemonic. While there are plenty of variants (some of which

we've included in parenthesis), SMART usually stands for:

  • S - Specific (or Significant).

  • M – Measurable (or Meaningful).

  • A – Attainable (or Action-Oriented).

  • R – Relevant (or Rewarding).

  • T – Time-bound (or Trackable).

If you would like to book a Personal Goals coaching session, then do call me on 07521 790284 or click here to ping over an email. Remember, it is only when we both understand exactly where you want to get to that we can work together to find the best way of using your business to get you there!

Until next time ...


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More about Kirsty Parris ...

I'm Kirsty Parris and I specialise in helping business owners, like you, to realise the true potential of your business. Whether that is getting you back on track with your business plan or helping to devise and implement new plans that you never thought possible.

Some of my clients see me as a coach, a mentor, a consultant and some even as a financial therapist!

Based near Milton Keynes I primarily work with owner managed and family businesses between London and Birmingham.

I offer a broad spectrum of business development services including business coaching, business growth planning, sales and marketing support, personnel support and systems reviews.

I am not just another business consultant as I see the job through with implementation should you require it and I will work with you on a retained basis as an addition to your team or on a project by project basis...your call...and there is no tie in. You work with me for as long as you are seeing the results.

Your minimum requirement? You need to be ambitious enough to reach or exceed your personal and business potential. Together we will make it happen!


07521 790284