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Developing An Effective Promotional Strategy Three useful steps to getting seen ... 
Marketing is often confused with PR, but those are just a couple of the components of an effective promotional strategy. Understand all of them, particularly the role customers play ...
Business Is So Very Personal It's easy to lose sight of the bigger picture ... 
| Driving your business forward is not as easy as it seems. What does your business have to do, look like to give you what you want from life? In other words, what's your vision? |
People Are The Driving Force Of Your Business Make sure your team's motivated ... 
| To create a truly great business you need to build an unstoppable team of people. A motivated team that understands and works toward achieving your vision and your goals ... |
Customer Retention Strategies Moving them up the chain ... 
| Without customers, your business would not exist. Some businesses are so focused on winning new customers that they often neglect to put any effort into retaining their existing ones ... |
How Systemising Your Business Can Maximise Its Value Do you really want to do everything yourself? 
| Effective systems and processes are the essential part of running a business day to day. But remember, business systems in their own right do not create growth ... |
Top 5 Tips For Better Customer Relationships If we have work, we have customers ... 
| One of the most important parts of being in business is maintaining and enhancing relationships with our customers. This makes time spent on a project more enjoyable and effective ... |
Planning + Marketing x Effort = Success Have you got your plan together? 
| Today's business owner is short on time and must prioritise the most important tasks. However, many become caught up in the day to day 'workings' of the business ... |
An Effective Leader Is Always A Good Communicator Are your business relationships causing stress? 
| Without communication, there would be no human civilisation, and certainly no commerce going on. The most successful businesses always have leaders that are good communicators ... |
How To Make Webinars Work For Your Business They're a great way to reach out ... 
| As business owners dedicate more time to keeping their heads above water, they are making use of webinars as they have less time to leave the office to attend events ... |
Motivating Your Team Through Times Of Change Clear communication is key ... 
| Over the years, I have worked with many business owners, helping to formulate their plans for the business and working on strategies to implement those plans ... |
Micro-Marketing And The Art Of Precise Targeting It can take courage and imagination to act ... 
| Thanks to the adoption of CRM systems, firms now have the opportunity to manipulate vast databases to develop highly targeted campaigns in order to win new sales opportunities ... |
Marketing To Win New Customers You want to grow your business, right? 
| We are living in a very competitive world. New products and services are constantly being developed and businesses need to ensure they are ahead of the competition ... |
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